Marketing Operations Manager

At Ripple, we’re building a world where value moves like information does today. It’s big, it’s bold, and we’re already doing it. Through our crypto solutions for financial institutions, businesses, governments and developers, we are improving the global financial system and creating greater economic fairness and opportunity for more people, in more places around the world. And we get to do the best work of our career and grow our skills surrounded by colleagues who have our backs. If you’re ready to see your impact and unlock incredible career growth opportunities, join us, and build real world value. THE WORK: We are growing, and so are the breadth and depth of our marketing programs. We are looking for a highly motivated, process-oriented and data-driven Marketing Operations Manager to join our growth marketing team, reporting to the Director of Demand Generation. In this role, you will oversee the day-to-day management of our marketing tech stack, drive our database management, and ensure effective, seamless campaign execution and automation. You’ll work closely with cross-functional teams, such as growth marketing, regional marketing, content, events, product marketing, revenue operations and sales teams to support marketing engines across multiple business units. You will operationalize and orchestrate data at all funnel stages, leverage data to solve problems, and measure the impact and success of marketing initiatives across Business Units and foundational projects. Ideal candidate completes tasks, solves problems, and actively improves programs to reach objectives. WHAT YOU’LL DO: * Monitor and optimize database health; manage segmentation, enrichment, and data augmentation from third-party tools and sources. * Build and maintain demand gen campaign reports to share with sales leaders and other cross-functional senior executives. * Manage the lead pipeline from initial contact to sales handoff, including channel tracking, conversion reporting,