Marketing Campaign Specialist

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world. Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world. Responsibilities: Responsible for coordinating and refining all aspects of marketing campaigns, such as activity mechanics, branding, associated content and more. Act as the bridge between marketing campaigns and brand initiatives to promote the brand and encourage audience growth. Maintain a company-wide campaigns calendar, including local and global campaigns. Collaborate across teams to help optimize and potentially combine campaigns under one central theme. Copywriting and proof-reading campaign related communications. Ensure accuracy of marketing materials and be an approver for all marketing campaigns. Measure, report, and analyze the performance of