Product Marketing Manager, Prime / OTC

BitGo is the leading infrastructure provider of digital asset solutions, delivering custody, wallets, staking, trading, financing, and settlement services from regulated cold storage. Since our founding in 2013, we have focused on enabling our clients to securely navigate the digital asset space. With a global presence and multiple Trust companies, BitGo serves thousands of institutions, including many of the industry's top brands, exchanges, and platforms, and millions of retail investors worldwide. As the operational backbone of the digital economy, BitGo handles a significant portion of Bitcoin network transactions and is the largest independent digital asset custodian, and staking provider, in the world. For more information, visit  www.bitgo.com . This role will require being full-time onsite at our San Francisco office to support collaborative team dynamics and innovative problem-solving. We are seeking a Product Marketing Manager to lead go-to-market efforts for BitGo’s Prime and OTC business. This role sits at the center of trading, liquidity, financing, and institutional workflows, shaping how we position and grow one of the most strategic parts of the business. You will partner closely with Product, Sales, Trading, and Leadership to define messaging, drive adoption, and ensure BitGo wins with institutional clients. Responsibilities : Go-to-Market Strategy (Prime / OTC) Own messaging, positioning, and narrative for BitGo Prime, OTC trading, derivatives, and financing solutions Develop and execute GTM strategies for new product launches, features, and market expansions Define target segments (hedge funds, market makers, asset managers, ETFs) and build tailored value propositions Conduct competitive and market analysis across trading venues, prime brokers, and liquidity providers Sales Enablement & Revenue Impact Build high-impact sales materials including decks, one-pagers, case studies, and pitch narratives Partner directly with Sales and Trading