Marketing Lead (Payment Business)

About Us Established in 2018, Bybit is one of the world’s leading cryptocurrency exchanges and digital financial platforms, serving over 80 million users across more than 200 countries and regions. Powered by world-class technology and a user-first mindset, Bybit delivers a seamless ecosystem across trading, payments, wealth management, custody, institutional services, and Web3 — connecting users to the future of digital finance. Our core values define how we build. We listen, care and improve to create products and experiences that put users first. Backed by a global team of ambitious builders, problem-solvers, and innovators, we foster a high-performance and fast-moving environment where talent is empowered to drive real impact at the global scale. Supported by 24/7 multilingual customer service and a strong commitment to innovation, we are shaping the future of finance through technology, collaboration, and bold execution. Today, Bybit is recognized as one of the most trusted and transparent platforms in the digital asset industry, continuing to expand its global presence while building the infrastructure for the next generation of financial services. Note: This is an individual contributor role. About the role We are looking for a senior marketer to drive the growth and adoption of our payments products across global markets. The role combines regional and global growth, product marketing, and product amplification. You will contribute directly to growth of the Payment Business Unit products, lead GTM for new products and features across Bybit Card, Bybit Pay, money transfers and localized payment solutions, and make our existing products easier for customers to discover, understand and use. You will work closely with Product, Operations, regional teams and marketing specialists, taking ownership of key initiatives and driving them forward through the right mix of direct execution and cross-functional collaboration. What you will own 1.