Brand Marketing Manager

The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with nearly 4,000 employees across more than 30 offices. Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more. Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide. The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly. The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale. When you work here, your impact is worldwide. We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another. If you’re driven to solve meaningful challenges, we’d love to meet you. Our Brand Marketing team drives the strategy and execution of integrated marketing efforts that strengthen awareness, consideration and adoption of The Trade Desk platform. We lead external facing initiatives that support Business Development, in collaboration with teams across Research, Digital, Events, Strategic Positioning, Social, Creative and PR. We champion priority categories and audiences to connect the power of The Trade Desk with the most innovative minds in advertising. This role is integral to telling The Trade Desk story in a compelling way to clients and partners across the Los Angeles market. What you'll do: Create compelling narratives that illustrate The Trade Desk’s value for brands and agencies Develop and execute go-to-market strategies that engage clients across a wide spectrum of categories and partnership types, with a focus on automotive and entertainment Build strong relationships with commercial stakeholders, including Business Development and Client Services, to ensure consistent alignment on strategic initiatives. Collaborate closely with cross-functional teams such as Research, Digital Marketing, Events, Strategic Positioning, Social, Creative and PR teams to roll out integrated 360-degree campaigns. Lead content development for thought leadership initiatives including reports, discussion guides, and speaking opportunities that position The Trade Desk as an industry leader. Track marketing performance through key KPIs to optimize ongoing efforts. Support execution of key tentpole events and conferences in collaboration with our Events and Sales teams. Help manage industry sponsorships and partner activations from contract to execution, ensuring brand consistency and maximum impact.